Dr. Ian Gwilt is a Pro­fes­sor of De­sign at Sheffield Hal­lam Uni­ver­sity, UK. He holds an MA in In­ter­ac­tive Mul­ti­me­dia, con­ferred by the Uni­ver­sity of Balears (UIB) in Spain, and the Royal Col­lege of Art (RCA) Lon­don. He has a Phd from the Col­lege of Fine Arts at the Uni­ver­sity of New South Wales ex­am­in­ing the the­ory and prac­tice of mixed-re­al­ity art. In the last 15 years he has shown in­ter­ac­tive in­stal­la­tions and dig­i­tal work at a num­ber of in­ter­na­tional new media events, gal­leries and ex­hi­bi­tions. His own prac­tice/re­search is con­cerned with aug­mented re­al­ity and loca­tive media, the graph­i­cal user in­ter­face as cre­ative/cul­tural arte­fact, and ex­plor­ing new forms and con­texts for in­for­ma­tion de­sign and post con­sump­tion vi­sual com­mu­ni­ca­tion.