The Economic Valuation of Digital Media Arts

Symposium:


Session Title:
  • Evaluation and Valuation

Presentation Title:
  • The Economic Valuation of Digital Media Arts

Presenter(s):


Abstract:

  •  (Shortpaper)

    Keywords: digital media art, economic valuation, new media theory, art valuation, cultural studies, art value, digital art, collectors, artwork.

    While there are a variety of approaches to examining the valuation of digital media art, I limit my discussion to its economic valuation within the context of Western capitalist economies. In this essay, I argue that the dematerialized and reproducible nature of DMA requires it to have alternative models of economic valuation because the classical model of economic valuation does not effectively value DMA. I examine existing economic models of digital media artwork valuation and I explore unique opportunities for alternative and hybrid economic models of digital media artwork valuation.

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